The Resource Advertising on Twitter

Advertising on Twitter

Label
Advertising on Twitter
Title
Advertising on Twitter
Creator
Contributor
Speaker
Subject
Genre
Language
eng
Summary
  • Learn how to advertise on Twitter. Use Twitter ads to gain followers, drive traffic to a webpage, collect leads, promote a product or service, and more
  • Engagement on every social platform is moving toward a pay-to-play model. So why choose Twitter? Twitter's paid advertising features can help grow your business and build brand awareness in real time—helping you target audiences by demographic, keyword, username, or interest. This course shows businesses of all sizes how to use Twitter advertising to engage followers and customers. It starts with an explanation of Twitter ad types and targeting options. Social media strategist Megan Adams then shows how to craft a powerful profile, set up an advertising account, and create your first ad campaign. To show Twitter ads in action, she creates campaigns around seven specific goals: gaining followers, driving traffic to a webpage, collecting leads, promoting an app, and more. Along the way, you'll find out how set up bids and budgets, manage hidden and scheduled tweets, review campaign reports, write great ads, and attach photos and video with Twitter Cards
Cataloging source
lynda.com
Characteristic
videorecording
LC call number
uid
PerformerNote
Presenter: Megan Adams. ["a", "Megan is a social media strategist and viral marketer who is a true connector and community builder at heart. She is the go-to person for anyone with a big idea looking for creative and effective implementation and execution online. Together she and her clients build a map and get that ship sailing! \n \n With over seven years of creating successful and creative online marketing campaigns, Megan knows what it takes to get a business's brand out in front and resonating with its core audience."]
Runtime
101
Technique
live action
Label
Advertising on Twitter
Link
http://www.lynda.com/Twitter-tutorials/Advertising-Twitter/429632-2.html?org=normalpl.org&utm_source=marc
Instantiates
Publication
Copyright
Note
12/14/2015
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Control code
LDC429632
Dimensions
unknown
Form of item
online
Media category
computer
Media MARC source
rdamedia
Reformatting quality
access
Sound
sound
Specific material designation
remote
System details
Latest version of the following browsers: Chrome, Safari,Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScriptand cookies must be enabled. A broadband Internet connection
Label
Advertising on Twitter
Link
http://www.lynda.com/Twitter-tutorials/Advertising-Twitter/429632-2.html?org=normalpl.org&utm_source=marc
Publication
Copyright
Note
12/14/2015
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Control code
LDC429632
Dimensions
unknown
Form of item
online
Media category
computer
Media MARC source
rdamedia
Reformatting quality
access
Sound
sound
Specific material designation
remote
System details
Latest version of the following browsers: Chrome, Safari,Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScriptand cookies must be enabled. A broadband Internet connection

Library Locations

    • Normal Public LibraryBorrow it
      206 W College Ave, Normal, IL, 61761, US
      40.5106271 -88.98660749999999
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